A magazine lover on why magazines matter

Link – These are emotionally charged times for the magazine industry, a period of much hand-wringing over the future of the medium as it faces the threats of the internet and cable and lord knows whatever new challengers may arise. It’s also a time of self-examination, one in which the industry is examining not just the magazine’s effectiveness as an advertising medium but more and more its essential relationship with its readers. And that suits Rex Hammock just fine.

Welcome to the Magazine Literacy blog

Welcome to the blog of MagazineLiteracy.org. My name is Shawn Lea and I look forward to starting a conversation in the blogosphere of the importance of community involvement and child literacy – and the role that we hope to play in your community.
MagazineLiteracy.org aims to connect community sponsors with outlets in the community that need help promoting literacy for children…schools, homeless shelters, community health centers and others. We will then provide wonderful children’s magazines free of charge to those that would otherwise not be able to afford them. If you need more information about being a sponsor or being sponsored, contact us.
Margaret Mead reminded us that a small group of thoughtful people is all that ever changed the world – and we are ready. But we need your help. If you were one of the lucky kids whose parents could afford a magazine subscription for you, you will remember the joy of the arrival of the subscription with your name on it. We are working to provide that joy to all kids. Please help us.