"Send more help to little towns like Pearlington, Mississippi…"

I was listening to the radio this evening and was touched by a story about how small towns swept away by Hurricane Katrina are already rebuilding… it emphasized the need people have to be home, even when that home is a tent, and the bond that people feel when reunited with their neighbors in their own communities… the story ended with a simple, but powerful plea…”send more help to little towns like Pearlington, Mississippi.”
It’s a reminder that, for weeks, and months after the urgent basic needs are met, people are left to rebuild their lives. These people will continue to need our help to make their lives as whole as possible, and we must do everything we can to remember them and to be there for them.

Anniversary Marked by Great Sadness, but Greater Responsibility, Resolve, and Hope

We marked our one-year anniversary with great sadness in the wake of hundreds lives shattered by Hurricane Katrina, but with an even greater sense of responsibility and resolve. With over 200,000 children left homeless and on the move to shelters and new schools, on top of 1,000,000 children who seek safety at family homeless and domestic violence shelters at some point each year, often arriving without any possessions, as well as the thousands of teachers and other literacy agents in need of reading materials, the Magazine Publishers Family Literacy Project, and MagazineLiteracy.org are more compelling and timely than ever before.
Our mission is to match generous individual and business sponsors with literacy programs serving children in schools, shelters, and other community programs. We have worked hard over the past year to establish the relationships that empower us to succeed.
Thanks to generous supporters and wonderful literacy agents, we have launched programs that put magazines in childrens’ hands every month. We continue to add wonderful children’s magazines to our portfolio, so children in every age group can have access to every title available. The consumer magazine industry has been supportive with display advertising and invitations to participate in national conferences, where we can mobilize stakeholders. We have joined with the Association of Educational Publishers to promote Children’s Magazine Month in October each year.
So, although there is great sadness today, tomorrow brings opportunity and hope for marshalling the resolve and support and the generosity necessary to touch the lives of countless children hungry to read magazines. Join us. Thank you and godspeed.

Parents Praise Project

One of the most important goals of the Magazine Publishers Family Literacy Project is to promote family literacy – to help children and families experience and enjoy reading together. We are so glad to have the opportunity to bring literacy agents and generous sponsors together to help kids and families. Here’s what parents surveyed by one of our community literacy agents have to say…
“My child enjoys the magazine very much. I think it’s wonderful that
they (the sponsors) have provided it for families, and I thank them.”
“My daughter enjoys the articles, so she reads more.”
“We really don’t have a favorite (story/article). They are all good.”
“My son likes to sit down and read the stories over and over again.”
“He shares the magazines with me (the parent) as well as his brothers”
“I feel this is a great resource.”
“The stories are fresh and new. The picture finds are great.”
“Nice magazine with good stories.”
“Thank you, my daughter enjoys the magazine very much.”
“This magazine is very age appropriate. She enjoys the stories very much.”

Spider a Hit at Moraine Meadows Elementary School

Our wonderful teacher/literacy agent at Moraine Meadows Elementary School has provided an inspiring report on how they are using Spider magazine in their classroom. Special thanks to Pretium Partners, Inc. and the Kettering Noon Optimists Club for making these vital reading resources available to their school.
Here’s what she has to say…

Continue reading “Spider a Hit at Moraine Meadows Elementary School”

A magazine lover on why magazines matter

Link – These are emotionally charged times for the magazine industry, a period of much hand-wringing over the future of the medium as it faces the threats of the internet and cable and lord knows whatever new challengers may arise. It’s also a time of self-examination, one in which the industry is examining not just the magazine’s effectiveness as an advertising medium but more and more its essential relationship with its readers. And that suits Rex Hammock just fine.

Welcome to the Magazine Literacy blog

Welcome to the blog of MagazineLiteracy.org. My name is Shawn Lea and I look forward to starting a conversation in the blogosphere of the importance of community involvement and child literacy – and the role that we hope to play in your community.
MagazineLiteracy.org aims to connect community sponsors with outlets in the community that need help promoting literacy for children…schools, homeless shelters, community health centers and others. We will then provide wonderful children’s magazines free of charge to those that would otherwise not be able to afford them. If you need more information about being a sponsor or being sponsored, contact us.
Margaret Mead reminded us that a small group of thoughtful people is all that ever changed the world – and we are ready. But we need your help. If you were one of the lucky kids whose parents could afford a magazine subscription for you, you will remember the joy of the arrival of the subscription with your name on it. We are working to provide that joy to all kids. Please help us.